Co-founder Dennis Sauer
The Marine Corps has a motto, Semper Fidelis, which means always faithful. I live each day according to this adage and I promise you I bring the same spirit to I Want Natural and every product we take to market.
During my 20 years of active duty as an enlisted United States Marine, I discovered I have a passion for helping people. From my time as a Drill Instructor helping young men earn the title of Marine to providing local humanitarian assistance for natural disasters and aiding those less fortunate on foreign soil, I was never happier than when I was serving and supporting others.
After retirement I was fortunate to work for a company that embraced my leadership style and gave me the opportunity to continue growing young people in business. I achieved many milestones over the last 15 years but it wasn’t until I met Bill Larson, our Founder, that my passion was truly revitalized. Together through our research we discovered an all-natural way to relieve his pain, while improving his quality of life, which was remarkable. We knew that we had to share this with everyone we came in contact with, to help others improve their quality of life, as well as their families.
So in 2014, Becca, my wife of 33 years, and I decided to fund I Want Natural and start this company with close friends and family, who together would build a community of people who want to live a healthy life free of pain and chemicals. In the spirit of friends and family, a retired female Marine, who also served 20 years on active duty, is part of our team and runs our Operations.